Shawn Pfaff is President of Pfaff Public Affairs, a Wisconsin government relations firm, that he has led for nearly 15 years. He has 20 years of bipartisan lobbying and government affairs experience, representing clients before the Wisconsin Legislature, Governor’s Administration, and state agencies.

Before lobbying, Shawn spent three and a half years in the Wisconsin Governor’s Office as an Agency Affairs Advisor and Deputy Campaign Manager for a successful 2006 reelection campaign. He also previously served as a legislative aide on Capitol Hill in Washington, DC.

Shawn’s local government experience includes two terms as Mayor of Fitchburg from 2011-15, during significant community growth. Fitchburg’s participation in FitchRona EMS provided him with firsthand experience with regional cooperation and the importance of dependable emergency medical services.

Raised on a dairy farm in northern La Crosse County (Town of Farmington), Shawn especially understands Wisconsin’s rural communities. He holds an MPA from UW-Madison’s La Follette School and lives in Fitchburg with his wife, Monica, and their dog, Macy.